Showing 1 - 10 of 14
The key purpose of this paper is to examine the principal dimensions involved in store‐choice decisions and to discuss the trade‐off consumers make in their judgments between salient variables. The process of conjoint analysis is considered, in the first section of the paper, as a means to...
Persistent link: https://www.econbiz.de/10014868243
Research into store image, market positioning and store choice has mainly been carried out in supermarkets or department stores and only a limited amount in speciality retailing. This study uses conjoint analysis to examine the way consumers choose where to purchase menswear fashion clothing,...
Persistent link: https://www.econbiz.de/10014803888
Full-text of this article is not available in this e-prints service. This article was originally published in International Journal of Retail & Distribution Management], published by and copyright Emerald Publishing Group.
Persistent link: https://www.econbiz.de/10009455060
Examines the Web sites of online fashion retailers. It evaluates the role of the Internet as a distribution channel and in particular discusses issues of Web page design. Retailer and consumer views within the fashion sector are explored in a three‐stage qualitative research process. This...
Persistent link: https://www.econbiz.de/10014867843
Defines and discusses the level of quick response implementation by fashion retailers, their understanding of quality response (QR) is explored and the processes for replenishments examined. This exploratory study, based on a survey of fashion retailers trading in the UK, revealed that...
Persistent link: https://www.econbiz.de/10014803061
Purpose – To explore the factors crucial to international fashion retailer success and evaluate how internationalisation could be controlled efficiently by a firm. Design/methodology/approach – The study adopts a qualitative approach in the form of case studies of two international fashion...
Persistent link: https://www.econbiz.de/10014803202
Purpose – With the emergence of enabling internet technologies and increased competition between UK supermarkets has led the “big four” – Tesco, J Sainsbury, ASDA and Safeway/Morrisons – to develop grocery operations online. The objective of this paper is to evaluate and present best...
Persistent link: https://www.econbiz.de/10014803246
Voluntary food co‐operatives (VFCs) remain a relatively under‐researched area of academic enquiry. However, they represent an important form of retail provision for particular consumer groups. This paper examines the role and purpose of VFCs in Scotland. It details the primary reasons behind...
Persistent link: https://www.econbiz.de/10014722220
Details the methods used by European airport authorities to segment their consumer base. It will be argued that macro‐level factors, over which the industry has no control, have compelled airports to expand their commercial activities. As a consequence, airport authorities have been forced to...
Persistent link: https://www.econbiz.de/10014945748
Purpose – This paper aims to detail the strategic repositioning of a retail organisation in South Africa. It seeks to describe the social and political transformations that have occurred since the ending of the apartheid regime and discuss the implications of these changes for the retail...
Persistent link: https://www.econbiz.de/10014803536