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Optimal international promotion expenditure for differentiated products
Goddard, Ellen - In: Review of marketing and agricultural economics 61 (1993) 1, pp. 49-61
Persistent link: https://www.econbiz.de/10001145050
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Canadian consumer responses to BSE with heterogeneous risk perceptions and risk attitudes
Yang, Jun; Goddard, Ellen - In: Canadian journal of agricultural economics : CJAE 59 (2011) 4, pp. 493-518
Persistent link: https://www.econbiz.de/10009389735
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US consumers' preference and willingness to pay for country-of-origin-labeled beef steak and food safety enhancements
Lim, Kar H.; Hu, Wuyang; Maynard, Leigh J.; Goddard, Ellen - In: Canadian journal of agricultural economics : CJAE 61 (2013) 1, pp. 93-118
Persistent link: https://www.econbiz.de/10009729712
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Impact of BSE on beef purchases in Alberta and Ontario quick-serve restaurants
Maynard, Leigh J.; Goddard, Ellen; Conley, John P. - In: Canadian journal of agricultural economics : CJAE 56 (2008) 3, pp. 337-351
Persistent link: https://www.econbiz.de/10003740785
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A taste for safer beef? : how much does consumers' perceived risk influence willingness to pay for country-of-origin labeled beef
Lim, Kar H.; Hu, Wuyang; Maynard, Leigh J.; Goddard, Ellen - In: Agribusiness : an internat. journal 30 (2014) 1, pp. 17-30
Persistent link: https://www.econbiz.de/10010339262
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Environmentally friendly breeding, spatial heterogeneity and effective carbon offset design in beef cattle
Boaitey, Albert; Goddard, Ellen; Mohapatra, Sandeep - In: Food policy : economics planning and politics of food … 84 (2019), pp. 35-45
Persistent link: https://www.econbiz.de/10012318890