Seeming public apathy over climate change is often attributed to a deficit in comprehension. The public knows too little science, it is claimed, to understand the evidence or avoid being misled. Widespread limits on technical reasoning aggravate the problem by forcing citizens to use unreliable...

Humans perceive and act on risk in two fundamental ways. Risk as feelings refers to individuals' instinctive and intuitive reactions to danger. Risk as analysis brings logic, reason, and scientific deliberation to bear on risk management. Reliance on risk as feelings is described as "the affect...

Modern theories in cognitive psychology and neuroscience indicate that there are two fundamental ways in which human beings comprehend risk. The analytic system uses algorithms and normative rules, such as probability calculus, formal logic, and risk assessment. It is relatively slow, effortful,...

Thirty subsystems constituting a functioning motor vehicle, including brake, steering, suspension, engine, electrical, and fuel systems, were evaluated by individuals on a set of risk characteristic scales. These included overall vehicle riskiness, likelihood of severe consequences in the event...

Very often the risks of driving are expressed in terms of the total number of deaths that occur yearly as the result of motor vehicle operation. Yet, despite the thousands of people who die each year in automobiles in the U.S. alone, driving behavior seems relatively unresponsive to statistical...

Potential health risks from exposure to power-frequency electromagnetic fields (EMF) have become an issue of significant public concern. This study evaluates a brochure designed to communicate EMF health risks from a scientific perspective. The study utilized a pretest-post test design in which...