The trust and perceived risks are the two vital components which determine the online shopping behavior. According to the review of literature eight types of perceived risks and five components of trusts are found. An attempt has been made by researchers in this paper to find out the elements of...

The final purchase decision is the outcome of interplay between perceived risk & trust in online shopping as well as traditional shopping for different products. An attempt has been made in this paper to study the interplay between the perceived risk and trust among youth belongs to Nagpur and...

The online shopping is in very nascent stage in India. In western countries as well as in China it is older than in India. The online shopping is very meagre in size (around 2 percent) as compared to organised retailing (which is at around 8 percent) and the traditional retailing (around 90...

Researchers typically study how levels of risk perception about online shopping affect and how consumers use the channel to buy products. In this paper, researchers are attempting to study how different types of attitudes towards online shopping are formed, considers both the benefit and the...

The online shopping is in upward direction. The youth consists 50% of consumer group. India is a young country. More than 100 crore is the mobile subscribers in 125 crore population. Smart phone is around 30%. Internet users are 19 crore i.e. More than 10%. In India around 12% internet users...