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International journal of emerging markets
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Building foreign brand personalities in Russia : the moderating effect of consumer ethnocentrism
Supphellen, Magne
;
Grønhaug, Kjell
-
2009
Persistent link: https://www.econbiz.de/10003785279
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2
Crisis management across borders : effects of a crisis event on consumer responses and communication strategies in Norway and Russia
Jakubanecs, Alexander
;
Supphellen, Magne
;
Helgeson, James G.
- In:
Journal of East-West business
24
(
2018
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10011804222
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3
Conducting qualitative research in Russia : challenges and advice
Voldnes, Gøril
;
Grønhaug, Kjell
;
Sogn-Grundvåg, Geir
- In:
Journal of East-West business
20
(
2014
)
3
,
pp. 141-161
Persistent link: https://www.econbiz.de/10010408883
Saved in:
4
Cultural adaptation in cross-national buyer-seller relationships : a study of Russian buyers and Norwegian sellers of seafood
Voldnes, Gøril
;
Grønhaug, Kjell
- In:
International journal of emerging markets
10
(
2015
)
4
,
pp. 837-857
Persistent link: https://www.econbiz.de/10011489473
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