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SME
Customer satisfaction
6
Consumer behaviour
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Kundenzufriedenheit
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99-ending prices
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Konsumentenverhalten
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Image effect
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KMU
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Marketing management
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Marketingmanagement
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Spain
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Uruguay
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Bank financing of SMEs
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Basel II
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CRM
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Corporate performance
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Credit risk mitigation
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Decision
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Decision-making style
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Dienstleistungsqualität
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Downsizing
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Emerging economies
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High-frequency data
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Kalman filter
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National cultures
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Norway
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Open Innovation
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Preismanagement
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Price discovery
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Pricing strategy
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Duque, Lola C.
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Lado Coustré, Nora
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Álvarez Bassi, Daniel
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Vries, Eline L. E. de
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Journal of retailing
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Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
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ECONIS (ZBW)
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Current marketing practices and market orientation in the context of an emerging economy : the case of Uruguay
Lado Coustré, Nora
;
Duque, Lola C.
;
Álvarez Bassi, Daniel
- In:
Journal of small business management : JSBM ; a joint …
51
(
2013
)
4
,
pp. 602-616
Persistent link: https://www.econbiz.de/10010196013
Saved in:
2
Current marketing practices and market orientation in the context of an emerging economy : the case of Uruguay
Lado Coustré, Nora
;
Duque, Lola C.
;
Álvarez Bassi, Daniel
-
2010
Persistent link: https://www.econbiz.de/10009686927
Saved in:
3
Small but sincere : how firm size and gratitude determine the effectiveness of cause marketing campaigns
Vries, Eline L. E. de
;
Duque, Lola C.
- In:
Journal of retailing
94
(
2018
)
4
,
pp. 352-363
Persistent link: https://www.econbiz.de/10011958210
Saved in:
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