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SME
Business network
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Unternehmensnetzwerk
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Lieferantenmanagement
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Supplier relationship management
17
B-to-B-Marketing
12
Business-to-business marketing
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Unternehmensgründung
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Theorie
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Unternehmenskooperation
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Value creation
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International management
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Internationales Management
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B2B marketing
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Betriebliche Wertschöpfung
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Cognition
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Corporate Network
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Customer value
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Heuristics
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Heuristik
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International marketing
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Internationales Marketing
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KMU
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Kognition
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Kundenwert
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Management
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Social relations
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Snehota, Ivan
3
La Rocca, Antonella
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Ciabuschi, Francesco
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Ford, David
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Hallén, Lars
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Perna, Andrea
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Industrial marketing management : the international journal for industrial and high-tech firms
2
CIF, Centrum för Internationella Företagsstudier, Företagsekonomiska Institutionen, Uppsala Universitet, Working Paper, 1981,3
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ECONIS (ZBW)
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International purchasing in a small country
Hallén, Lars
;
Snehota, Ivan
-
1981
Persistent link: https://www.econbiz.de/10002602768
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2
Initial relationship development in new business ventures
La Rocca, Antonella
;
Ford, David
;
Snehota, Ivan
- In:
Industrial marketing management : the international …
42
(
2013
)
7
,
pp. 1025-1032
Persistent link: https://www.econbiz.de/10010223473
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3
The role of supplier relationships in the development of new business ventures
La Rocca, Antonella
;
Perna, Andrea
;
Snehota, Ivan
; …
- In:
Industrial marketing management : the international …
80
(
2019
),
pp. 149-159
Persistent link: https://www.econbiz.de/10012064412
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