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Italian firms in emerging markets : relationships and networks for internationalization in Africa
Ferrucci, Luca; Gigliotti, Marina; Runfola, Andrea - In: Journal of small business and entrepreneurship : JSBE ; … 30 (2018) 5, pp. 375-395
Persistent link: https://www.econbiz.de/10011943469
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Heuristics in decision-making by exporting textiles SMEs
Guercini, Simone; Runfola, Andrea - In: Journal of global fashion marketing : JGfM 12 (2021) 1, pp. 1-15
Persistent link: https://www.econbiz.de/10012416241
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The international marketing strategy of luxury food SMEs : the case of truffle
Milanesi, Matilde; Gigliotti, Marina; Runfola, Andrea - In: Journal of food products marketing : innovations in … 26 (2020) 9, pp. 600-618
Persistent link: https://www.econbiz.de/10012423472
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Exploring the internationalization pathways of luxury SMEs : is there an asset of foreignness?
Milanesi, Matilde; Runfola, Andrea; Guercini, Simone - In: International marketing review 41 (2024) 3/4, pp. 806-826
Persistent link: https://www.econbiz.de/10015057135