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Bidding for representative allocations for display advertising
Ghosh, Arpita; McAfee, Preston; Papineni, Kishore; … - In: Internet and network economics : 5th international …, (pp. 208-219). 2009
Persistent link: https://www.econbiz.de/10003928161
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Auctions with revenue guarantees for sponsored search
Abrams, Zoë; Ghosh, Arpita - In: Internet and network economics : third international …, (pp. 143-154). 2007
Persistent link: https://www.econbiz.de/10003648662
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Cost of conciseness in sponsored search auctions
Abrams, Zoë; Ghosh, Arpita; Vee, Erik - In: Internet and network economics : third international …, (pp. 326-334). 2007
Persistent link: https://www.econbiz.de/10003648893
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Computing optimal bundles for sponsored search
Ghosh, Arpita; Nazerzadeh, Hamid; Sundararajan, Mukund - In: Internet and network economics : third international …, (pp. 576-583). 2007
Persistent link: https://www.econbiz.de/10003649786