This study employs six dimensions of service quality scale that is developed by Carman (2000) and Kara et al. (2005) to better understand the factors underlying healthcare customers' perceptions of service quality. These dimensions investigated are namely tangibility, reliability,...

Purpose: The purpose of this study is to examine the relationship between Service Quality (SQ) and Customer Loyalty (CL).Research Design/Methodology: To assess positive SQ, refer to (SQ Questionnaire, Cronin & Taylor,1992) and CL (CL Questionnaire, Parasuraman, 1996). The data of the study was...

Purpose – The research aims to study the students' pre and post evaluation of their hospitality education institutions considering a set of measures, in a consumer-decision making model.Methodology – Applying a survey method within a quantitative approach, the focus is to decide the most...

Spanish Abstract: Este artículo hace parte de los resultados del proyecto de investigación denominado “Metodología de costos para instituciones prestadoras de servicios de salud: aplicación de los Grupos Relacionados por el Diagnóstico – GRD” que proporcionó los elementos técnicos,...