Purpose: The purpose of this study is to examine the moderating significant role of Customer Satisfaction (CS) on the relationship between Service Quality (SQ) and Customer Loyalty (CL). Research Design/Methodology: To assess positive SQ, refer to (SQ Questionnaire, Cronin & Taylor,1992), CS (CS...

Purpose: The purpose of this study is to examine the moderating significant role of Customer Satisfaction (CS) in the relationship between Service Quality (SQ) and Customer Loyalty (CL). Research Design/Methodology: To assess positive SQ, refer to (SQ Questionnaire, Cronin & Taylor, 1992), CS...

Purpose: The purpose of this study is to examine the relationship between SQ (tangibility, reliability, responsiveness, assurance, and empathy) and CS. Research Design/Methodology: To assess positive SQ, refer to (SQ Questionnaire, Cronin & Taylor, 1992), and CS (CS Questionnaire,...

Purpose: The purpose of this study is to examine the relationship between Service Quality (SQ) and Customer Loyalty (CL).Research Design/Methodology: To assess positive SQ, refer to (SQ Questionnaire, Cronin & Taylor,1992) and CL (CL Questionnaire, Parasuraman, 1996). The data of the study was...