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There is growing evidence that low-quality customer service prevails in the mobile telecommunications industry. In this paper we provide theoretical support to this empirical observation by using simple game theoretical models where inefficient low-quality service levels are part of an...
Persistent link: https://www.econbiz.de/10014040056
La protección de los consumidores de telefonía móvil está cobrando relevancia, en parte porque la satisfacción de los consumidores en nuestro país es inferior a la de otros países europeos. Históricamente la normativa de protección al consumidor se ha centrado primero en mediciones...
Persistent link: https://www.econbiz.de/10013064334
This work analyzes the post-purchase behavior of mobile phone users once they have experienced a service failure. Taking into account the existing literature on Consumer Complaint Behavior (CCB), a survey for 4249 individuals in Spain is used for specifying econometric equations explaining the...
Persistent link: https://www.econbiz.de/10010395245
Persistent link: https://www.econbiz.de/10011621585