Caber, Meltem; Albayrak, Tahir - In: International Journal of Contemporary Hospitality Management 26 (2014) 4, pp. 610-628
Purpose – The purpose of this study is to identify the importance of hotel attributes for pre-senior and senior tourists when selecting a hotel. Design/methodology/approach – Three market segments (German, Dutch and British) were selected as the sample of the research. The Callan and...