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Persistent link: https://www.econbiz.de/10003307766
The strategic role of new product development and innovation makes design performance a central concern of managers. Project management therefore appears to be an adequate solution to the integration problems raised by these activities. Work such as that of Clark et Fujimoto (1991) has helped...
Persistent link: https://www.econbiz.de/10008789172
The growing role of innovation in the strategy of car manufacturers leads them to relentlessly look for new sources of differentiation. In this way Telematics, a suite of technologies centered on communications systems within cars, is expected to bolster the car industry by offering a new stream...
Persistent link: https://www.econbiz.de/10008789205
In the literature on new product development, most existing studies on the end of the design process concentrate on managing ramp-up in the field of manufactured products. This situation poses a problem at a time when our economies increasingly depend upon services and products are more and more...
Persistent link: https://www.econbiz.de/10008791488
Alors que nos économies dépendent de plus en plus des activités tertiaires, la littérature sur l'innovation reste majoritairement centrée sur le développement de biens tangibles. Ce manque de méthodologies adaptées aux services explique en partie les problèmes rencontrés par les...
Persistent link: https://www.econbiz.de/10008792930
In the literature on NPD, most existing studies on the end of the design process concentrate on managing ramp-up of manufactured products. However our economies increasingly depend upon services. This article examine the management of the final phases of the design process of an innovative...
Persistent link: https://www.econbiz.de/10008792969
Research in economics clearly points out that our economy is increasingly dependent on services but, paradoxically, the literature on innovation remains oriented toward product. Therefore many firms lacks well-tested methods to develop new services and rely on informal and largely haphazard...
Persistent link: https://www.econbiz.de/10008793140