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Asia Pacific journal of marketing and logistics
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Efficient simulation of value-at-risk under a jump diffusion model : a new method for moderate deviation events
Fuh, Cheng-Der
;
Teng, Huei-Wen
;
Wang, Ren-Her
- In:
Computational economics
51
(
2018
)
4
,
pp. 973-990
Persistent link: https://www.econbiz.de/10011972209
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2
Effects of mental simulation, new product attribute benefits and typicality on consumer attitudes
Chou, Yu-Jen
;
Hsu, Ya-Hui
;
Chang, Yu-Han
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
11
,
pp. 2858-2877
Persistent link: https://www.econbiz.de/10014430292
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