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~subject:"Social Web"
~type_genre:"Reprint"
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Virtuelle Stimuli für Kundente...
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Towards a unifying marketing approach through service
Baron, Steve
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2010
Persistent link: https://www.econbiz.de/10008664676
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Brand community under fire : the role of social environments for the HUMMER brand
Luedicke, Marius K.
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2009
Persistent link: https://www.econbiz.de/10003785653
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