One of the "hottest" concepts in international academic social-science research, social capital refers to the ways in which people make use of social networks in "getting ahead". This book presents the latest contributions and advances in theory and method in this important...

Businesses have focused on using key opinion leaders (KOLs) to reach their target customers because their use of technology and social media is more and more increasing. KOLs not only interact directly with potential customers but also influence their needs through reviews or testimonials, which...

Traditionally, universities are committed to the missions of conducting research and teaching. Recently, they were also called to contribute to supporting sustainable development in society. Many universities worldwide have experienced sustainability and social reporting practices to demonstrate...