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Social commerce has quickly emerged as a new area of inquiry for both practitioners and researchers, suggesting the potential impacts of social media and social networking technologies and services in shaping commercial channels on and off the Internet. This essay starts by providing a brief...
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Social commerce is a form of commerce mediated by social media and social networking services (SNS). As a multifaceted phenomenon, social commerce can be studied from different angles and analyzed through the lens of various disciplines. This article examines website technical features to depict...
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In this paper, we report an exploratory study that consists of two experiments investigating animation interference effect in the Web environment. Animation is “a dynamic visual statement, form and structure evolving through movement over time” (Baecker and Small, 1990). In this study, we...
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