chapter explores the businesses’ usage of digital communication channels. It focuses on their utilization of social media for … for corporate communication purposes. This descriptive research shows that they are utilizing Facebook, LinkedIn and …

I model people in a coordination game who use a communication network to tell each other their willingness to … or "stages": "initial adopters", then "followers", and so on down to "late adopters". A communication network helps …

key instrument for corporate communication. Therefore, this chapter presents a critical review on the organizations …’. This contribution examines each dimension and explains their effect on the organizations’ dialogic communication with the … publics. Hence, this contribution has resulted in important implications for corporate communication practitioners as well as …

This paper discusses the evolution of central bank communication, focusing on recent efforts by central banks to engage … analyzing Twitter content by and about monetary policy makers can inform about the effectiveness of communication in influencing … communication affects expectations and, subsequently, behavior in financial markets …