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Asia Pacific journal of marketing and logistics
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Young consumers : insight and ideas for responsible marketers
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ECONIS (ZBW)
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1
Information seeking in online healthcare communities : the dual influence from social self and personal self
Liu, Na
;
Tong, Yu
;
Chan, Hock Chuan
- In:
IEEE transactions on engineering management : EM
64
(
2017
)
4
,
pp. 529-538
Persistent link: https://www.econbiz.de/10011773267
Saved in:
2
Unveiling physicians' personal branding strategies in online healthcare service platforms
Zhang, Tingting
;
Yan, Xiangbin
;
Wang, William Yu Chung
; …
- In:
Technological forecasting & social change : an …
171
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012814229
Saved in:
3
Preventive health care information and social media : a comparison of Baby Boomer and Generation X health care consumers
Cangelosi, Joe
;
Damron, Terry Stringer
;
Kim, David
- In:
International journal of pharmaceutical and healthcare …
16
(
2022
)
2
,
pp. 282-296
Persistent link: https://www.econbiz.de/10013343560
Saved in:
4
Public health promotion of COVID-19 vaccination to rural consumers : synthesising the role of social media and religious belief systems
Jaravaza, Divaries Cosmas
;
Risiro, Joshua
;
Mukucha, Paul
; …
- In:
International journal of pharmaceutical and healthcare …
18
(
2024
)
1
,
pp. 67-85
Persistent link: https://www.econbiz.de/10014478320
Saved in:
5
A qualitative analysis of customer acquisition in online fitness communities
Yamini, S.
;
Gajanand, M.S.
- In:
International journal of enterprise network management …
16
(
2025
)
1
,
pp. 1-22
Persistent link: https://www.econbiz.de/10015326145
Saved in:
6
Value cocreation and innovation involving consumers and providers interacting with technology : a digital ethnographic study of online mental health forums
Farmer, Jane
;
Steiner, Artur
;
Kilpatrick, Sue
; …
- In:
Journal of service management
36
(
2025
)
2
,
pp. 270-290
Persistent link: https://www.econbiz.de/10015401099
Saved in:
7
The consensus effect in online health-care communities
Yan, Lu
;
Tan, Yong
- In:
Journal of management information systems : JMIS
34
(
2017
)
1
,
pp. 11-39
Persistent link: https://www.econbiz.de/10011709791
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8
Empowering customers in electronic health (e-health) through social customer relationship management
Mohammad Nabil Almunawar
;
Muhammad Anshari
- In:
International journal of electronic customer …
8
(
2014
)
1/3
,
pp. 87-100
Persistent link: https://www.econbiz.de/10011471147
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9
Preventive health care information and social media : consumer preferences
Cangelosi, Joe
;
Damron, Terry
;
Ranelli, Ed
- In:
Health marketing quarterly
38
(
2021
)
4
,
pp. 270-286
Persistent link: https://www.econbiz.de/10012802275
Saved in:
10
Patients' experience sharing in online social media communities : a base-of-the-pyramid perspective
Akareem, Husain Salilul
-
2021
Persistent link: https://www.econbiz.de/10012804784
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