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Determinants of an effective Instagram post for the hospitality industry
Roozen, Irene T. M. - In: Journal of vacation marketing 31 (2025) 2, pp. 519-531
Persistent link: https://www.econbiz.de/10015425180
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Does a chatbot's location influence consumer attitude and intentions?
Roozen, Irene T. M.; Raedts, Mariet; Waetermans, Guillaume - In: International journal of internet marketing and … 20 (2024) 3/4, pp. 292-310
Persistent link: https://www.econbiz.de/10015065540
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Is it worth investing in an online fashion pop-up store?
Roozen, Irene T. M.; Raedts, Mariet; Schwolle, Muriel - In: Journal of global fashion marketing : JGfM 14 (2023) 3, pp. 279-293
Persistent link: https://www.econbiz.de/10014291563