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~subject:"Social Web"
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Social Web
Community engagement
77
community engagement
61
Corporate social responsibility
17
Community Engagement
15
Corporate Social Responsibility
15
Public participation
12
Social web
12
Sustainable development
12
legal requirements
12
Bürgerbeteiligung
10
Consumer behaviour
10
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10
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8
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8
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7
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7
Sustainability
7
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7
Innovation
6
Public-private partnership
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Stadtentwicklung
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Betriebswirtschaftsstudium
5
Beziehungsmarketing
5
Graduate business education
5
Internet marketing
5
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5
Local government
5
Online retailing
5
Online-Handel
5
Online-Marketing
5
Participation
5
Relationship marketing
5
Öffentlich-private Partnerschaft
5
Business and economics education
4
Confidence
4
Coronavirus
4
Cultural heritage
4
Customer integration
4
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Anaya-Sánchez, Rafael
1
Araújo-Vila, N.
1
Brech, Felicitas M.
1
Bunds, Kyle
1
Conduit, Jodie
1
Dessart, Laurence
1
Fan, Shaokun
1
Fan, Yilan
1
Fraiz-Brea, J. A.
1
Gopinath, Shyam
1
Hajli, Nick
1
Hill, Sally Rao
1
Hoskins, Jake
1
Ibrahim, Fahad
1
Ivens, Björn Sven
1
Kaptein, Maurits
1
Koenigstorfer, Joerg
1
Lu, Vinh Nhat
1
Messer, Uwe
1
Molinillo, Sebastian
1
Morgan-Thomas, Anna
1
Navarro-Lucena, Fernando
1
Nguyen, Long Thang Van
1
Nisar, Tahir M.
1
Parvinen, Petri
1
Pocchiari, Martina
1
Pöyry, Essi
1
R.-Toubes, D.
1
Rauschnabel, Philipp A.
1
Roos, Jason M. T.
1
Shabbir, Haseeb
1
Tang, Yihui
1
Tseng, Hsiao-Ting
1
Vander Schee, Brain A.
1
Veloutsou, Cleopatra
1
Verhaal, J. Cameron
1
Wu, Ji
1
Yazdani, Elham
1
Yuan, Ruizhi
1
Zhao, J. Leon
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Academia : revista Latinoamericana de administración
1
CESifo working papers
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of electronic commerce : IJEC
1
Journal of marketing for higher education
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of marketing management : MM
1
Journal of strategic marketing
1
Journal of the Academy of Marketing Science
1
Sharing Economy Platforms : A Casebook for Understanding Multiplayers in Sharing Economy Platforms
1
Technological forecasting & social change : an international journal
1
Tourism management perspectives : TMP
1
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ECONIS (ZBW)
12
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1
Capturing consumer engagement: duality, dimensionality and measurement
Dessart, Laurence
;
Veloutsou, Cleopatra
;
Morgan-Thomas, Anna
- In:
Journal of marketing management : MM
32
(
2016
)
5/6
,
pp. 399-426
Persistent link: https://www.econbiz.de/10011483096
Saved in:
2
The danger of engagement : behavioral observations of online community activity and service spending in the online gaming context
Kaptein, Maurits
;
Parvinen, Petri
;
Pöyry, Essi
- In:
International journal of electronic commerce : IJEC
20
(
2015/2016
)
1
,
pp. 50-75
Persistent link: https://www.econbiz.de/10011413576
Saved in:
3
Engaging fans and the community in social media : interaction with institutions of higher education on Facebook
Brech, Felicitas M.
;
Messer, Uwe
;
Vander Schee, Brain A.
; …
- In:
Journal of marketing for higher education
27
(
2017
)
1
,
pp. 112-130
Persistent link: https://www.econbiz.de/10011706690
Saved in:
4
Engagement in online communities : implications for consumer price perceptions
Nguyen, Long Thang Van
;
Conduit, Jodie
;
Lu, Vinh Nhat
; …
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 241-260
Persistent link: https://www.econbiz.de/10011591960
Saved in:
5
Community engagement and online word of mouth : an empirical investigation
Wu, Ji
;
Fan, Shaokun
;
Zhao, J. Leon
- In:
Information & management : the internat. journal of …
55
(
2018
)
2
,
pp. 258-270
Persistent link: https://www.econbiz.de/10011813613
Saved in:
6
Be water my friend : building a liquid destination through collaborative networks
R.-Toubes, D.
;
Araújo-Vila, N.
;
Fraiz-Brea, J. A.
- In:
Tourism management perspectives : TMP
33
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012170596
Saved in:
7
The influence of the online community, professional critics, and location similarity on review ratings for niche and mainstream brands
Hoskins, Jake
;
Gopinath, Shyam
;
Verhaal, J. Cameron
; …
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
6
,
pp. 1065-1087
Persistent link: https://www.econbiz.de/10012659686
Saved in:
8
Effect of privacy concerns and engagement on social support behaviour in online health community platforms
Tseng, Hsiao-Ting
;
Ibrahim, Fahad
;
Hajli, Nick
;
Nisar, …
- In:
Technological forecasting & social change : an …
178
(
2022
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013349081
Saved in:
9
Community building in virtual participation charity sport events
Bunds, Kyle
;
Tang, Yihui
;
Koenigstorfer, Joerg
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
17/18
,
pp. 1738-1764
Persistent link: https://www.econbiz.de/10014450116
Saved in:
10
SEP is facilitating electronic word-of-mouth (eWOM) : the case of Xiaohongshu platform
Fan, Yilan
;
Yuan, Ruizhi
- In:
Sharing Economy Platforms : A Casebook for …
,
(pp. 47-59)
.
2024
Persistent link: https://www.econbiz.de/10015102063
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