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Positive Polly or Debbie Downer? : how social exclusion affects consumer's online information sharing
Dong, Meichen; Saini, Ritesh - In: Journal of business research : JBR 166 (2023), pp. 1-11
Persistent link: https://www.econbiz.de/10014380341
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Listening to strangers more than friends : how recommendations from close- (vs distant-) others influence consumption
Dong, Meichen; Saini, Ritesh - In: European journal of marketing 57 (2023) 5, pp. 1327-1351
Persistent link: https://www.econbiz.de/10014252289
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Tweets we like aren't alike : time of day affects engagement with vice and virtue tweets
Zor, Ozum; Kim, Kihyun Hannah; Monga, Ashwani - In: Journal of consumer research : JCR ; an … 49 (2022) 3, pp. 473-495
Persistent link: https://www.econbiz.de/10013397999