//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Social Web"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The role of consumer engagemen...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Social Web
Consumer behaviour
107
Konsumentenverhalten
105
Beziehungsmarketing
82
Relationship marketing
82
Customer integration
55
Kundenintegration
55
Brand management
43
Markenführung
43
Qualitätsmanagement
42
Quality management
41
India
36
Social web
31
Brand
28
Bibliometrics
27
Bibliometrie
27
Brand image
27
Indien
27
Markenimage
27
Service industry
26
Dienstleistungssektor
25
Markenartikel
24
Internet marketing
23
Online-Marketing
23
Corporate social responsibility
22
Dienstleistungsqualität
21
Service quality
21
Corporate Social Responsibility
19
Customer engagement
19
Customer satisfaction
16
Stakeholder
16
Kundenzufriedenheit
15
Brand loyalty
14
Marketing management
14
Marketingmanagement
14
Sustainable development
14
Sustainability
13
Marketing
12
Nachhaltige Entwicklung
12
Nachhaltigkeit
12
more ...
less ...
Online availability
All
Undetermined
21
Free
3
Type of publication
All
Article
30
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
29
Aufsatz in Zeitschrift
29
Aufsatz im Buch
2
Book section
2
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
31
Author
All
Hollebeek, Linda D.
21
Rahman, Zillur
9
Kamboj, Shampy
5
Ul Islam, Jamid
4
Yadav, Mayank
4
Brodie, Roderick J.
3
Khan, Imran
3
Bowden, Jana
2
Clark, Moira K.
2
Conduit, Jodie
2
Luoma-aho, Vilma
2
Rather, Raouf Ahmad
2
Adomaviciute-Sakalauske, Karina
1
Aleem, Majid
1
Andreassen, Tor W.
1
Anselmsson, Johan
1
Anubha
1
Beewah Ooi
1
Behnam, Mohsen
1
Bozkurt, Sıddık
1
Farabi, Reza
1
Giertz, Johann N.
1
Gligor, David
1
Glynn, Mark S.
1
Goyal, Praveen
1
Hallikainen, Heli
1
Hammedi, Wafa
1
Hammerschmidt, Maik
1
Hasan, Md. Rajibul
1
Higgins, E. Tory
1
Jansson, Johan
1
Juric, Biljana
1
Kilgour, Mark
1
King, Ceridwyn
1
Krumm, Kristo
1
Kullak, Avreliane
1
Laukkanen, Tommi
1
Leclercq, Thomas
1
Li, Jing
1
Loureiro, Sandra Maria Correia
1
more ...
less ...
Published in...
All
Journal of retailing and consumer services
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of internet commerce
2
Journal of strategic marketing
2
Asia Pacific journal of marketing and logistics
1
Harnessing the power of social media and web analytics
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of business excellence
1
International journal of business information systems : IJBIS
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
1
International journal of retail & distribution management
1
Journal of advertising
1
Journal of business research : JBR
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of service management
1
Journal of service theory and practice : JSTP
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Marketing intelligence & planning
1
Psychology & marketing
1
Qualitative market research : an international journal
1
Services marketing quarterly
1
The handbook of communication engagement
1
The journal of brand management : an international journal
1
The journal of services marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
31
Showing
1
-
10
of
31
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Personality factors as predictors of online consumer engagement : an empirical investigation
Ul Islam, Jamid
;
Rahman, Zillur
;
Hollebeek, Linda D.
- In:
Marketing intelligence & planning
35
(
2017
)
4
,
pp. 510-528
Persistent link: https://www.econbiz.de/10011723789
Saved in:
2
Linking customer engagement to trust and word-of-mouth on Facebook brand communities : an empirical study
Ul Islam, Jamid
;
Rahman, Zillur
- In:
Journal of internet commerce
15
(
2016
)
1
,
pp. 40-58
Persistent link: https://www.econbiz.de/10011636431
Saved in:
3
Unveiling key gratifications and stimuli to engage Generation Z with multiplayer online games
Anubha
;
Ul Islam, Jamid
- In:
Journal of internet commerce
22
(
2023
)
4
,
pp. 480-508
Persistent link: https://www.econbiz.de/10014372842
Saved in:
4
Dynamics of social media involvement in building customer engagement and co-creation behavior : the moderating role of brand interactivity
Satar, Mir Shahid
;
Rather, Raouf Ahmad
;
Shahid, Shadma
; …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
10
,
pp. 2237-2258
Persistent link: https://www.econbiz.de/10015210753
Saved in:
5
Understanding the effects of firms' unresponsiveness on social media toward customer feedback on customers' engagement : the impact of ethnicity
Bozkurt, Sıddık
;
Gligor, David
;
Hollebeek, Linda D.
; …
- In:
Journal of research in interactive marketing : …
19
(
2025
)
1
,
pp. 59-75
Persistent link: https://www.econbiz.de/10015324477
Saved in:
6
The role of recommender systems in fostering consumers' long-term platform engagement
Maslowska, Ewa
;
Malthouse, Edward C.
;
Hollebeek, Linda D.
- In:
Journal of service management
33
(
2022
)
4/5
,
pp. 721-732
Persistent link: https://www.econbiz.de/10013325753
Saved in:
7
Virtual reality through the customer journey : framework and propositions
Hollebeek, Linda D.
;
Clark, Moira K.
;
Andreassen, Tor W.
; …
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012268819
Saved in:
8
When gamification backfires : the impact of perceived justice on online community contributions
Leclercq, Thomas
;
Poncin, Ingrid
;
Hammedi, Wafa
; …
- In:
Journal of marketing management : JMM ; journal of the …
36
(
2020
)
5/6
,
pp. 550-577
Persistent link: https://www.econbiz.de/10012249107
Saved in:
9
Exploring customer engagement in the product vs. service context
Behnam, Mohsen
;
Hollebeek, Linda D.
;
Clark, Moira K.
; …
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012502654
Saved in:
10
Social media marketing activities, customer engagement, and customer stickiness : a longitudinal investigation
So, Kevin Kam Fung
;
Li, Jing
;
King, Ceridwyn
; …
- In:
Psychology & marketing
41
(
2024
)
7
,
pp. 1597-1613
Persistent link: https://www.econbiz.de/10014555633
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->