Showing 1 - 7 of 7
Fake news is increasingly prevalent on social media, and the anonymity of the Internet is a major enabler. Social media platforms seek to reduce online anonymity with identity verification by verifying user identities with email addresses, phone numbers, or government-issued photo...
Persistent link: https://www.econbiz.de/10012911241
In this study, we examine how a firm's decision to post on social media affects the propensity of its followers to: (a) purchase its products and (b) unfollow the firm. Using a unique dataset from a large fashion retailer which frequently sends mass non-customized information-only posts on...
Persistent link: https://www.econbiz.de/10012854066
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Applying economic analysis, we explore the potential benefits and risks associated with firm-based and social production models and derive conditions that determine when open or closed innovation models are more appropriate. We contrast the newly emerging "user-generated approach" to innovation...
Persistent link: https://www.econbiz.de/10014048150
This paper examines the question of how innovations diffuse across web 2.0 business designs and affect change at the industry level. We apply evolutionary theory as a theoretical lens and conceptualize the adoption and diffusion of innovations as a dynamic process where innovations propagate...
Persistent link: https://www.econbiz.de/10014206402
This paper examines new forms of collaboration between producers and consumers that are emerging in the digital entertainment space. Taking the case of the video game industry, we show how some firms have opened a portion of their proprietary content for transformation by consumers and allowed...
Persistent link: https://www.econbiz.de/10014222779
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