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An investigation of online con...
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Subject
All
Social Web
Consumer behaviour
106,078
Konsumentenverhalten
102,959
Electronic Commerce
27,821
E-commerce
24,876
Internet
23,185
Theorie
16,527
Theory
16,465
Relationship marketing
14,410
Beziehungsmarketing
14,320
Online-Handel
12,944
Online retailing
12,942
Financial services
11,126
Finanzdienstleistung
10,781
Social web
9,371
Brand management
9,215
Markenführung
9,163
Brand image
7,980
Deutschland
7,959
Markenimage
7,934
Customer satisfaction
7,811
Kundenzufriedenheit
7,582
Internet marketing
7,468
Online-Marketing
7,455
Germany
7,452
Brand
6,970
Markenartikel
6,969
USA
6,770
United States
6,424
Einzelhandel
5,823
Service quality
5,791
Retail trade
5,746
Dienstleistungsqualität
5,733
Experiment
5,659
Welt
5,572
World
5,537
Werbewirkung
5,023
Advertising effects
4,994
Digitalisierung
4,691
Digitization
4,470
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Online availability
All
Undetermined
5,009
Free
1,949
CC license
259
Type of publication
All
Article
7,471
Book / Working Paper
1,901
Journal
2
Type of publication (narrower categories)
All
Article in journal
6,773
Aufsatz in Zeitschrift
6,773
Aufsatz im Buch
640
Book section
640
Graue Literatur
301
Non-commercial literature
301
Working Paper
222
Arbeitspapier
221
Collection of articles of several authors
121
Sammelwerk
121
Hochschulschrift
119
Aufsatzsammlung
102
Conference paper
94
Konferenzbeitrag
94
Thesis
63
Konferenzschrift
51
Case study
38
Fallstudie
38
Ratgeber
28
Guidebook
24
Conference proceedings
20
Lehrbuch
18
Collection of articles written by one author
14
Sammlung
14
Textbook
10
Glossar enthalten
8
Glossary included
8
Handbook
5
Handbuch
5
Forschungsbericht
4
Reprint
4
Festschrift
3
Systematic review
3
Übersichtsarbeit
3
Advisory report
2
Amtsdruckschrift
2
Bibliografie
2
Government document
2
Gutachten
2
Interview
2
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Language
All
English
8,943
German
429
French
5
Spanish
5
Polish
4
Russian
1
Author
All
Dwivedi, Yogesh K.
28
Filieri, Raffaele
26
Law, Rob
24
Loureiro, Sandra Maria Correia
21
Martínez-López, Francisco J.
18
Rita, Paulo
18
Hollebeek, Linda D.
17
Hajli, Nick
16
Tan, Yong
15
Flavián Blanco, Carlos
14
Bigné Alcañiz, J. Enrique
13
Bilgihan, Anil
13
Ozuem, Wilson
13
Rana, Nripendra P.
13
Ranfagni, Silvia
13
Septianto, Felix
13
Usman, Osly
13
Akram, Umair
12
Casaló, Luis V.
12
Gázquez-Abad, Juan Carlos
12
Ko, Eunju
12
Okumus, Fevzi
12
Pavlou, Paul A.
12
Sabatini, Fabio
12
Stephen, Andrew T.
12
Hennig-Thurau, Thorsten
11
Malthouse, Edward C.
11
Qiu, Liangfei
11
Schweidel, David A.
11
Thaichon, Park
11
Veloutsou, Cleopatra
11
Aw, Eugene Cheng-Xi
10
Ghose, Anindya
10
Harrigan, Paul
10
Heinemann, Gerrit
10
Mariani, Marcello M.
10
Moe, Wendy W.
10
Moro, Sérgio
10
Ooi, Keng-Boon
10
Peitz, Martin
10
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Institution
All
IGI Global
48
Springer Fachmedien Wiesbaden
21
Consumers, Health, Agriculture and Food Executive Agency
15
GFK
15
Center Data
14
Wageningen Economic Research
14
European Commission / Directorate-General for Education, Youth, Sport and Culture
6
European Commission / Joint Research Centre
5
European Commission / Directorate-General for the Information Society and Media
4
European Parliament / Directorate-General for Internal Policies of the Union
4
American Marketing Association
3
European Commission / Directorate-General for Communications Networks, Content and Technology
3
National Bureau of Economic Research
3
Technische Universität Dresden
3
Bund-Verlag
2
Bundesverband Digitale Wirtschaft
2
De Gruyter Oldenbourg
2
Dgroup
2
Edward Elgar Publishing
2
European Commission / Directorate-General for Communication
2
European Parliament
2
European Union Agency for Law Enforcement Cooperation
2
Europäische Kommission
2
FinanzBuch Verlag
2
Information Resources Management Association
2
International Telecommunications Society
2
Monopolkommission
2
Routledge <Verlag>
2
Springer Gabler <Firma>
2
Staats- und Universitätsbibliothek Hamburg Carl von Ossietzky / Hamburg University Press
2
Startup Europe
2
Steria Mummert Consulting AG
2
Technische Universität Braunschweig
2
Technische Universität Dresden / Fakultät für Informatik
2
Universität Mannheim
2
Verlag Dr. Kovač
2
Workshop GeNeMe <2006, Dresden>
2
epubli GmbH
2
p.a.u education
2
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
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Published in...
All
Journal of business research : JBR
322
Journal of retailing and consumer services
279
International journal of internet marketing and advertising : IJIMA
133
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
125
Technological forecasting & social change : an international journal
105
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
99
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
84
Electronic commerce research
80
Journal of internet commerce
76
Information systems research : ISR
75
International journal of advertising : the review of marketing communications
74
The journal of product & brand management
74
Journal of promotion management : innovations in planning and applied research
72
Psychology & marketing
69
International journal of hospitality management
67
Journal of management information systems : JMIS
66
International journal of electronic marketing and retailing : IJEMR
65
International journal of consumer studies
64
Journal of electronic commerce research : JECR
63
Tourism management : research, policies, practice
62
Journal of marketing communications
61
Asia Pacific journal of marketing and logistics
60
International journal of business information systems : IJBIS
52
International journal of contemporary hospitality management
52
The journal of brand management : an international journal
49
Journal of hospitality marketing & management
48
Journal of marketing management : JMM ; journal of the Academy of Marketing
47
Management science : journal of the Institute for Operations Research and the Management Sciences
47
Marketing science
46
Journal of marketing
45
Cogent business & management
44
Journal of marketing management : MM
44
International journal of e-business research : an official publication of the Information Resources Management Association
43
SpringerLink / Bücher
43
Journal of travel and tourism marketing
42
Marketing intelligence & planning
41
International journal of technology marketing : IJTMkt
39
International journal of electronic commerce : IJEC
38
Electronic markets : EM ; the international journal of electronic commerce and business media
37
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
37
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Source
All
ECONIS (ZBW)
9,371
EconStor
3
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1
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10
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9,374
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1
The usefulness of online reviews in financial services
Guillory, Monica D.
;
Lohtia, Ritu
;
Donthu, Naveen
- In:
International journal of electronic marketing and …
7
(
2016
)
1
,
pp. 66-90
Persistent link: https://www.econbiz.de/10011595029
Saved in:
2
Reconceptualising buyer behaviour in the digital era : an emergent journey
Scott, Peter
;
Scott, Tamsin
;
Stokes, Peter
;
Moore, Neil
; …
- In:
International journal of technology marketing : IJTMkt
12
(
2017
)
2
,
pp. 165-179
Persistent link: https://www.econbiz.de/10011746011
Saved in:
3
To click or to buy over the counter drugs : exploring the behaviour of Slovenian customers
Roblek, Vasja
;
Pejić Bach, Mirjana
;
Meško, Maja
; …
- In:
International journal of electronic marketing and …
9
(
2018
)
2
,
pp. 145-166
Persistent link: https://www.econbiz.de/10011849129
Saved in:
4
Online purchasing : the role of web experience factors
Noor Akma Mohd Salleh
;
Norbani Che Ha
;
Kitchen, Philip J.
; …
- In:
International journal of electronic marketing and …
10
(
2019
)
3
,
pp. 260-282
Persistent link: https://www.econbiz.de/10012106625
Saved in:
5
Understanding online donor behavior : the role of donor characteristics, perceptions of the
internet
, website and program, and influence from social networks
Shier, Micheal L.
;
Handy, Femida
- In:
International journal of nonprofit & voluntary sector …
17
(
2012
)
3
,
pp. 219-230
Persistent link: https://www.econbiz.de/10009778679
Saved in:
6
Impact of coronavirus pandemic on changesin e-consumer behaviour : empirical analysis of Slovak e-commerce market
Markovič, Peter
;
Pollák, František
;
Vavrek, Roman
; …
- In:
Ekonomický časopis : časopis pre ekonomickú …
70
(
2022
)
4
,
pp. 368-389
Persistent link: https://www.econbiz.de/10013461695
Saved in:
7
Information and ill-structured decisions : the effects of web use and feedback
Carr, David McLain
;
Wu, Jinpei
- In:
International journal of decision sciences, risk and …
10
(
2022
)
3/4
,
pp. 189-211
Persistent link: https://www.econbiz.de/10014307988
Saved in:
8
Antecedents of trust and purchase intention in social commerce in Brazil
Pagan, Natália Munari
;
Pagan, Karina Munari
;
Giraldi, …
- In:
International journal of internet marketing and …
17
(
2022
)
3/4
,
pp. 271-298
Persistent link: https://www.econbiz.de/10014318201
Saved in:
9
Identifying the relationship between e-WOM engagement factors and users' purchase intention through social commerce
Kour, Manjit
;
Kaur, Rajinder
;
Bhullar, Arshan
; …
- In:
International journal of electronic marketing and …
16
(
2025
)
1
,
pp. 79-103
Persistent link: https://www.econbiz.de/10015357933
Saved in:
10
Word-of-mouth and viral marketing activity of the on-line consumer : the role of loyalty chain stages theory
Roy, Sanjit Kumar
;
Butaney, Gul
;
Sekhon, Harjit
; …
- In:
Journal of strategic marketing
22
(
2014
)
6
,
pp. 494-512
Persistent link: https://www.econbiz.de/10010489692
Saved in:
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