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Social network
Consumer behaviour
15
Konsumentenverhalten
14
Beziehungsmarketing
9
Relationship marketing
9
Saudi Arabia
8
Soziales Netzwerk
8
China
7
Brand management
6
Brand image
5
Confidence
5
Lieferantenmanagement
5
Markenführung
5
Saudi-Arabien
5
Social Web
5
Social web
5
Supplier relationship management
5
Vertrauen
5
Customer satisfaction
4
Guanxi
4
Trust
4
B-to-B-Marketing
3
Brand
3
Business network
3
Business-to-business marketing
3
Cultural identity
3
Einzelhandel
3
Et-Moone
3
Internet marketing
3
Kulturelle Identität
3
Kundenzufriedenheit
3
Loyalty
3
Markenimage
3
Marketing management
3
Marketingmanagement
3
Middle East
3
Mittlerer Osten
3
Multinationales Unternehmen
3
Online-Marketing
3
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8
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Abosag, Ibrahim
8
Al-Husan, Faten Baddar
2
Al-Twal, Arwa
2
AlHussan, Fawaz Baddar
2
Ali, Sa'ad
2
Alsarhan, Fadi
2
Eid, Riyad
2
Horak, Sven
2
Hutchings, Kate
2
Shaalan, Ahmed
2
Weir, David
2
Yen, Dorothy Ai-wan
2
Baker, Thomas L.
1
Bang, Nguyen
1
Barnes, Bradley R.
1
Gadalla, Eman
1
Ghauri, Pervez N.
1
Huang, Yu-An
1
Jin, Zhongqi
1
Naudé, Peter
1
Ramadan, Zaby B.
1
Tourky, Marwa
1
Tourky, Marwa E.
1
Yen, Dorothy A.
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Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of business research : JBR
2
Management and organization review : MOR ; the official journal of The International Association for Chinese Management Research
2
International business review : the official journal of the European International Business Academy
1
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ECONIS (ZBW)
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1
Rethinking guanxi and performance : understanding the dark side of Sino-U.S. business relationships
Abosag, Ibrahim
;
Yen, Dorothy Ai-wan
;
Barnes, Bradley R.
; …
- In:
International business review : the official journal of …
30
(
2021
)
4
,
pp. 1-11
Persistent link: https://www.econbiz.de/10012595814
Saved in:
2
Questioning the appropriateness of examining guanxi in a wasta environment : why context should be front and center in informal network research : a commentary on "De-linking from Western Epistemologies: Using guanxi-type relationships to attract and retain hotel guests in the Middle East"
Horak, Sven
;
Abosag, Ibrahim
;
Hutchings, Kate
; …
- In:
Management and organization review : MOR ; the official …
19
(
2023
)
5
,
pp. 1040-1045
Persistent link: https://www.econbiz.de/10014436568
Saved in:
3
A rejoinder to: "Questioning the appropriateness of examining guanxi in a wasta environment: Why context should be front and center in informal network research : a commentary on "De-linking from Western epistemologies: Using guanxi-type relationships to attract and retain hotel guests in the Middle East"
Shaalan, Ahmed
;
Eid, Riyad
;
Tourky, Marwa E.
- In:
Management and organization review : MOR ; the official …
19
(
2023
)
5
,
pp. 1046-1048
Persistent link: https://www.econbiz.de/10014436571
Saved in:
4
Development of special forms of B2B relationships : examining the role of interpersonal liking in developing Guanxi and Et-Moone relationships
Abosag, Ibrahim
;
Naudé, Peter
- In:
Industrial marketing management : the international …
43
(
2014
)
6
,
pp. 887-896
Persistent link: https://www.econbiz.de/10010410714
Saved in:
5
Guanxi GRX (ganqing, renqing, xinren) and conflict management in Sino-US business relationships
Yen, Dorothy A.
;
Abosag, Ibrahim
;
Huang, Yu-An
;
Bang, Nguyen
- In:
Industrial marketing management : the international …
66
(
2017
),
pp. 103-114
Persistent link: https://www.econbiz.de/10011775991
Saved in:
6
Localization in China : how guanxi moderates Sino-US business relationships
Yen, Dorothy Ai-wan
;
Abosag, Ibrahim
- In:
Journal of business research : JBR
69
(
2016
)
12
,
pp. 5742-5734
Persistent link: https://www.econbiz.de/10011597472
Saved in:
7
Customers' need for uniqueness theory versus brand congruence theory : the impact on satisfaction with social network sites
Abosag, Ibrahim
;
Ramadan, Zaby B.
;
Baker, Thomas L.
; …
- In:
Journal of business research : JBR
117
(
2020
),
pp. 862-872
Persistent link: https://www.econbiz.de/10012288106
Saved in:
8
Et-Moone versus Wasta : understanding the concept of Et-Moone-based Wasta
Abosag, Ibrahim
;
Ghauri, Pervez N.
- In:
Industrial marketing management : the international …
100
(
2022
),
pp. 88-95
Persistent link: https://www.econbiz.de/10013206409
Saved in:
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