We study how social evaluation affects conformity and anticonformity in theory and in an experiment. In theory, we show that negative social evaluation, i.e., potential punishment, creates incentives for conformity. Positive social evaluation, i.e., potential reward, creates incentives for...

Making participants estimate the prescriptive norm increases generosity in a Dictator Game (DG). Authors have interpreted this result in terms of Norm Focus Theory (Cialdini et al., 1990). Nonetheless, non-normative explanations have not been discarded yet. We replicated the effect of...

Corruption is a welfare issue worldwide, but it is difficult to study because of its secret nature. We here did a lab economic experiment on bribery to study different compliance mechanisms through which people might be deterred from corruption. We focused on two elements of norms which people...