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Journal of marketing theory and practice
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Extending the extended self in a digital world
Sheth, Jagdish N.
;
Solomon, Michael R.
- In:
Journal of marketing theory and practice
22
(
2014
)
2
,
pp. 123-132
Persistent link: https://www.econbiz.de/10010357906
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2
Consumer behavior in fashion
Solomon, Michael R.
;
Rabolt, Nancy J.
-
2009
-
2. ed.
Persistent link: https://www.econbiz.de/10003401740
Saved in:
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Virtual social identity and consumer behavior
Wood, Natalie T.
(
ed.
);
Solomon, Michael R.
(
ed.
)
-
2015
Persistent link: https://www.econbiz.de/10014499631
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