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In 2010, FC Bayern München (FCB), one of the world's most successful football clubs, had just finished a successful season from a commercial perspective as well as on the field. With regard to its digital service portfolio, FCB had successfully established its digital content distribution and...
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Enabled by Internet-based technologies, users are increasingly participating and collaborating in idea generation in online innovation communities. Beyond increasing the quantity of ideas contributed by users, firms are looking to obtain innovation ideas of better quality. However, with the...
Persistent link: https://www.econbiz.de/10014139237
Despite their didactical potential many Virtual Learning Communities (VLCs) fail in enhancing learning outcomes. Therefore, we synthesise factors most critical for establishing a successful VLC. Applying a structured literature review, we searched for studies dealing with VLCs in the well known...
Persistent link: https://www.econbiz.de/10014142911
Enabled by Internet-based technologies, users are increasingly participating and collaborating in idea generation in online innovation communities. Beyond increasing the quantity of ideas contributed by users, firms are looking to obtain innovation ideas of better quality. However, with the...
Persistent link: https://www.econbiz.de/10014142915
In recent years many companies have started integrating their customers into product and service development processes. This phenomenon is known as Open Innovation (OI). In OI research, especially the integration of customers into the early stages of product or service innovation has caught a...
Persistent link: https://www.econbiz.de/10014143401
The increasing popularity of open innovation approaches has led to the rise of various open innovation communities on the Internet which might contain several thousand user-generated ideas. However, a company's absorptive capacity is limited regarding such an amount of ideas so that there is a...
Persistent link: https://www.econbiz.de/10013067341
Virtual Communities for Innovations (VCI) are becoming increasingly popular as platforms for firms to engage customers in generating new ideas. While several studies have explored the various motivations of user participation in VCI, the relationship between the motivations and the outcome of...
Persistent link: https://www.econbiz.de/10013049644