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Antecedents of consumer intent...
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Social web
Consumer behaviour
50
Konsumentenverhalten
47
Social Web
24
Customer satisfaction
18
Kundenzufriedenheit
15
Beziehungsmarketing
13
Confidence
13
Internet marketing
13
Online-Marketing
13
Relationship marketing
13
Vertrauen
13
Virtual reality
13
Virtuelle Realität
13
Online retailing
10
Online-Handel
10
Spain
10
Viral marketing
10
Virales Marketing
10
Artificial intelligence
9
Internet
9
Künstliche Intelligenz
9
Emotion
8
Dienstleistungsqualität
7
Robot
7
Roboter
7
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7
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6
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6
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6
Führungsstil
5
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5
Innovationsakzeptanz
5
Instagram
5
Leadership style
5
Advertising effects
4
Brand image
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Gastgewerbe
4
Holiday behaviour
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Flavián Blanco, Carlos
21
Casaló, Luis V.
15
Guinalíu, Miguel
9
Belanche, Daniel
6
Ibáñez-Sánchez, Sergio
6
Barta, Sergio
3
Flavián, Marta
3
Belk, Russell W.
2
Ekinci, Yuksel
2
Gurrea Sarasa, Raquel
2
Orús, Carlos
2
Ahn, Sun Joo
1
Akdim, Khaoula
1
Alalwan, Ali A.
1
Balakrishnan, Janarthanan
1
Buhalis, Dimitrios
1
Casaló, Luis
1
Dutot, Vincent
1
Dwivedi, Yogesh K.
1
Felix, Reto
1
Filieri, Raffaele
1
Guinaliu, Miguel
1
Gustafsson, Anders
1
Hinsch, Christian
1
Hollensen, Svend
1
Hughes, David Laurie
1
Ibanez-Sanchez, Sergio
1
Jain, Varsha
1
Kim, Jooyoung
1
Krishen, Anjala S.
1
Lartey, Jared O.
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Orus Sanclemente, C.
1
Pandey, Neeraj
1
Pérez-Rueda, Alfredo
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Raman, Ramakrishnan
1
Rauschnabel, Philipp A.
1
Ribeiro-Navarrete, Samuel
1
Sharma, Amalesh
1
Sigala, Marianna
1
Veloutsou, Cleopatra
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Journal of business research : JBR
8
Journal of marketing communications
3
Psychology & marketing
3
Advances in electronic marketing
1
Connectivity and knowledge management in virtual organizations : networking and developing interactive communications
1
Contemporary research in e-branding
1
Electronic markets : EM ; the international journal of electronic commerce and business media
1
International journal of electronic commerce : IJEC
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of hospitality management
1
Journal of retailing and consumer services
1
Tourism management : research, policies, practice
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ECONIS (ZBW)
24
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1
Be creative, my friend! : engaging users on Instagram by promoting positive emotions
Casaló, Luis V.
;
Flavián Blanco, Carlos
; …
- In:
Journal of business research : JBR
130
(
2021
),
pp. 416-425
Persistent link: https://www.econbiz.de/10012544844
Saved in:
2
Influencers on Instagram : antedecents and consequences of opinion leadership
Casaló, Luis V.
;
Flavián Blanco, Carlos
; …
- In:
Journal of business research : JBR
117
(
2020
),
pp. 510-519
Persistent link: https://www.econbiz.de/10012287955
Saved in:
3
Understanding influencer marketing : the role of congruence between influencers, products and consumers
Belanche, Daniel
;
Casaló, Luis V.
;
Flavián, Marta
; …
- In:
Journal of business research : JBR
132
(
2021
),
pp. 186-195
Persistent link: https://www.econbiz.de/10012581593
Saved in:
4
Influencers and brands successful collaborations : a mutual reinforcement to promote products and services on social media
Ibáñez-Sánchez, Sergio
;
Flavián, Marta
;
Casaló, Luis V.
- In:
Journal of marketing communications
28
(
2022
)
5
,
pp. 469-486
Persistent link: https://www.econbiz.de/10013371041
Saved in:
5
The influence of scent on virtual reality experiences : the role of aroma-content congruence
Flavián Blanco, Carlos
;
Ibáñez-Sánchez, Sergio
; …
- In:
Journal of business research : JBR
123
(
2021
),
pp. 289-301
Persistent link: https://www.econbiz.de/10012430512
Saved in:
6
Augmented reality filters on social media : analyzing the drivers of playability based on uses and gratifications theory
Ibáñez-Sánchez, Sergio
;
Orús, Carlos
;
Flavián …
- In:
Psychology & marketing
39
(
2022
)
3
,
pp. 559-578
Persistent link: https://www.econbiz.de/10012817136
Saved in:
7
Determinants of the intention to participate in firm-hosted online travel communities and effects on consumer behavioral intentions
Casaló, Luis V.
;
Flavián Blanco, Carlos
;
Guinalíu, Miguel
- In:
Tourism management : research, policies, practice
31
(
2010
)
6
,
pp. 898-911
Persistent link: https://www.econbiz.de/10008650036
Saved in:
8
Online social networks in the travel sector
Belanche, Daniel
;
Casaló, Luis V.
;
Flavián Blanco, Carlos
- In:
International journal of electronic marketing and …
3
(
2010
)
4
,
pp. 321-340
Persistent link: https://www.econbiz.de/10009234913
Saved in:
9
New members' integration : key factor of success in online travel communities
Casaló, Luis V.
;
Flavián Blanco, Carlos
;
Guinalíu, Miguel
- In:
Journal of business research : JBR
66
(
2013
)
6
,
pp. 706-710
Persistent link: https://www.econbiz.de/10009739967
Saved in:
10
Antecedents and consequences of consumer participation in on-line communities : the case of the travel sector
Casaló, Luis V.
;
Flavián Blanco, Carlos
;
Guinalíu, Miguel
- In:
International journal of electronic commerce : IJEC
15
(
2010/11
)
2
,
pp. 137-167
Persistent link: https://www.econbiz.de/10008858228
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