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The changing terrain of international strategy for Korean multinationals

Oh, Chang Hoon - In: Asian business & management 19 (2020) 2, pp. 171-174

Persistent link: https://www.econbiz.de/10012298395

Impact of nationality composition in foreign subsidiary on its performance : a case of Korean companies

Hyun, Hea-jung; Oh, Chang Hoon; Paik, Yongsun - In: The international journal of human resource management 26 (2015) 6, pp. 806-830

Persistent link: https://www.econbiz.de/10010509100

Regional multinationals and the Korean cosmetics industry

Oh, Chang Hoon; Rugman, Alan M. - In: Asia Pacific journal of management : APJM ; a … 24 (2007) 1, pp. 27-42

Persistent link: https://www.econbiz.de/10003451661

Market challenges, learning and customer orientation, and innovativeness in IJVs

Park, Chansoo; Oh, Chang Hoon; Kasim, Azilah - In: International marketing review 34 (2017) 6, pp. 945-967

Persistent link: https://www.econbiz.de/10011799829

The effect of host country Internet infrastructure on foreign expansion of Korean MNCs

Lee, Seung-Hyun; Oh, Chang Hoon; Lee, Jeoung Yul - In: Asia Pacific business review 23 (2017) 3, pp. 396-419

Persistent link: https://www.econbiz.de/10012153981

Productivity gap and expatriate utilization

Lee, Sooyoung; Whang, Unjung; Nahm, Sihoon; Oh, Chang Hoon - In: Multinational business review 31 (2023) 2, pp. 266-289

Persistent link: https://www.econbiz.de/10014334427

Business groups reconsidered : beyond paragons and parasites

Carney, Michael; Essen, Marc van; Estrin, Saul; … - In: Academy of Management perspectives : AMP 32 (2018) 4, pp. 493-516

Persistent link: https://www.econbiz.de/10011965493

Regional Multinationals and the Korean Comestics Industry

Oh, Chang Hoon; Rugman, Alan M. - Department of Business Economics and Public Policy, … - 2007

This paper analyzes the market penetration and expansion strategy of cosmetics and toiletries multinational enterprises (MNEs) in South Korea from the perspective of regional strategy as developed recently by Rugman. We find that MNEs have different market entry and expansion strategies in the...

Persistent link: https://www.econbiz.de/10005453628

Korea's multinationals in a regional world

Rugman, Alan M.; Oh, Chang Hoon - In: Journal of world business : JWB 43 (2008) 1, pp. 5-15

Persistent link: https://www.econbiz.de/10003622919