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Food safety in international trade : the Spanish experience in Mediterranean products

Briz, Julian; Garcia Martinez, Marian; Felipe, Isabel de - In: International marketing and trade of quality food products, (pp. 83-96). 2009

Persistent link: https://www.econbiz.de/10003835787

Food innovation and market risk : a case study of the interface consumer food industry

Briz, Julian; Carlos, Pilar de; Felipe, Isabel de; … - In: Trust and risk in business networks : proceedings of …, (pp. 189-196). 2006

Persistent link: https://www.econbiz.de/10003655097

Capturing value from alliance portfolio diversity : the mediating role of R&D human capital in high and low tech industries

Garcia Martinez, Marian; Zouaghi, Ferdaous; Sanchez … - In: Technovation : the international journal of … 59 (2017), pp. 55-67

Persistent link: https://www.econbiz.de/10011892831

Empowering patients to co-design Covid-19 responses : the role of online health communities

Garcia Martinez, Marian; Bezos Daleske, Carlos; … - In: R & D management 52 (2022) 2, pp. 391-406

Persistent link: https://www.econbiz.de/10013163136

Identificacion de grupos estrategicos en el sector hortofruticola espanol

Martinez, Marian Garcia; Poole, Nigel D.; del Campo, … - In: Economia Agraria y Recursos Naturales 02 (2002) 01

RESUMEN: Este artículo ofrece los resultados de un estudio intra-sectorial destinado a identificar la existencia o no de vínculos entre la estrategia empresarial, el estilo de gestión, la estructura organizativa y la actuación en el sector hortofrutícola español utilizando el análisis de...

Persistent link: https://www.econbiz.de/10005460234

Quality Management and Improvement in the Spanish SME Food Industry: The Adoption of ISO 9000

Briz, Julian; Arribas, Nuria; Garcia Martinez, Marian; … - European Association of Agricultural Economists - EAAE - 2005

This paper presents the results of a large-scale study in the Spanish F&DI aimed to identify the motivators, perceived costs, and benefits of implementing ISO 9000 standards. Results indicate the increasing importance of ISO 9000 standards as a strategic tool in the Spanish F&DI with an...

Persistent link: https://www.econbiz.de/10005476824

Using emotional benefits as a differentiation strategy in saturated markets

Barrena, Ramo; Sánchez, Mercedes - In: Psychology & marketing 26 (2009) 11, pp. 1002-1030

Persistent link: https://www.econbiz.de/10003900013

The link between household structure and the level of abstraction in the purchase decision process : an analysis using a functional food

Barrena, Ramo; Sánchez, Mercedes - In: Agribusiness : an internat. journal 26 (2010) 2, pp. 243-264

Persistent link: https://www.econbiz.de/10003972082

External and internal R&D, capital investment and business performance in the Spanish agri-food industry

Alarcón, Silverio; Sánchez, Mercedes - In: Journal of agricultural economics 64 (2013) 3, pp. 654-675

Persistent link: https://www.econbiz.de/10009793374

Strategies for the development of new products in the Spanish agri-food industry

Alarcón, Silverio; Polonio, Luis González; Sánchez, … - In: E-innovation for sustainable development of rural …, (pp. 181-198). 2014

Persistent link: https://www.econbiz.de/10010342504