The correct management of reputation and image can be crucial to guarantee organizationś survival and success. However, the lack of clarity regarding the relationship and differences between image and reputation still exist since scholars have considered them related constructs with differences...

The aim of this study is to classify and, subsequently, characterize the ecological consumer in Spain. For his/her description, we use his/her ecological behavior besides a set of psychographic variables (knowledge about the environment, environmental concern, behavioral intention and values)...