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Internationalization of SME retailer : barriers and the role of public support organizations

Fayos Gardó, Teresa; Calderón García, Haydeé; … - In: International journal of retail & distribution management 43 (2015) 1, pp. 183-200

Persistent link: https://www.econbiz.de/10010526540

Building a tourist typology based on motivations for visiting a cultural city

Gómez-Borja, Miguel Ángel; Lorenzo Romero, Carlota; … - In: Advances in tourism destination marketing, (pp. 233-243). 2010

Persistent link: https://www.econbiz.de/10003997866

An overview about fashion retailing sector : UK versus Spain

Mollá Descals, Alejandro; Lorenzo-Romero, Carlota; … - In: International business and economics research journal 11 (2012) 13, pp. 1439-1446

Persistent link: https://www.econbiz.de/10009699611

Automation of warehouse management and assortment in the distribution of durable goods : an analysis for the ceramics and building supplies industry in Spain

Mollá Descals, Alejandro; Gil Saura, Irene; … - In: Journal of marketing channels : ... distribution … 16 (2009) 4, pp. 375-390

Persistent link: https://www.econbiz.de/10003912744

Internationalization patterns in fashion retail distribution : implications for firm results

Mollá Descals, Alejandro; Frasquet Deltoro, Marta; … - In: The service industries journal 31 (2011) 11/12, pp. 1979-1993

Persistent link: https://www.econbiz.de/10009298280

Consumer receptiveness to international retail expansion : a cross-cultural study of perceptions of social and economic influence of foreign retailers

Eckman, Molly; Sakarya, Sema; Hyllegard, Karen; Gomez … - In: The international review of retail, distribution and … 25 (2015) 3, pp. 260-275

Persistent link: https://www.econbiz.de/10011376916

Retail price promotion influences for product varieties in grocery stores: evidence from Spain

Pilar Martínez Ruiz, María; Mollá Descals, Alejandro - In: International Journal of Retail & Distribution Management 36 (2008) 6, pp. 494-517

Purpose – This paper aims to focus on measuring and assessing the sales impact of temporary retail price discounts on all brands within a product subcategory as well as across other subcategories that differ slightly on composition and taste. Design/methodology/approach – To test these...

Persistent link: https://www.econbiz.de/10014803370