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Consumer behaviour
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Sports
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Hambrick, Marion E.
9
Greenwell, T. Christopher
7
Greenhalgh, Greg
5
Simmons, Jason M.
5
Svensson, Per G.
4
Ha, Jae-Pil
2
Hancock, Meg
2
Mahoney, Tara Q.
2
Mahony, Daniel F.
2
Martin, Tiesha
2
Popp, Nels
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Shapiro, Stephen L.
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Thorn, Dustin
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Drayer, Joris
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Dwyer, Brendan
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Han, Dongyoo
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Hums, Mary A.
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Kang, Seungmin
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LeCrom, Carrie W.
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Morehead, Craig A.
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Nite, Calvin
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O'Hallarn, Brendan
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Park, Seong Hee
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Ridinger, Lynn
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Shreffler, Megan
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
6
Journal of sport management : the official journal of the North American Society of Sport Management
5
Sport management review
5
International journal of sport management and marketing : IJSMM
3
International journal of sports marketing & sponsorship
2
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ECONIS (ZBW)
21
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1
An inquiry into the perceptions of leisure-work-family conflict among female Ironman participants
Hambrick, Marion E.
;
Simmons, Jason M.
;
Mahoney, Tara Q.
- In:
International journal of sport management and marketing …
13
(
2013
)
3/4
,
pp. 173-199
Persistent link: https://www.econbiz.de/10010391204
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2
The effects of gender and social roles on the marketing of combat sport
Greenwell, T. Christopher
;
Hancock, Meg
;
Simmons, Jason M.
- In:
Sport marketing quarterly : preferred journal of the …
24
(
2015
)
1
,
pp. 19-29
Persistent link: https://www.econbiz.de/10010515320
Saved in:
3
The effects of sexualized and violent presentations of women in combat sport
Greenwell, T. Christopher
;
Simmons, Jason M.
;
Hancock, Meg
- In:
Journal of sport management : the official journal of …
31
(
2017
)
6
,
pp. 533-545
Persistent link: https://www.econbiz.de/10011781495
Saved in:
4
Declining student attendance at college sporting events : testing the relative influence of constraints
Simmons, Jason M.
;
Popp, Nels
;
Greenwell, Christopher
- In:
Sport marketing quarterly : preferred journal of the …
30
(
2021
)
2
,
pp. 122-134
Persistent link: https://www.econbiz.de/10012630762
Saved in:
5
Predicting ticket holder no-shows : examining differences between reported and actual attendance at college football games
Popp, Nels
;
Simmons, Jason M.
;
Shapiro, Stephen L.
; …
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
1
,
pp. 3-17
Persistent link: https://www.econbiz.de/10014292886
Saved in:
6
What's in it for me? : an investigation of North American professional niche sport sponsorship objectives
Greenhalgh, Greg
;
Greenwell, T. Christopher
- In:
Sport marketing quarterly : preferred journal of the …
22
(
2013
)
2
,
pp. 101-112
Persistent link: https://www.econbiz.de/10010257035
Saved in:
7
Understanding spectator expectations : an analysis of niche sports
Greenwell, T. Christopher
;
Greenhalgh, Greg
;
Stover, Nick
- In:
International journal of sport management and marketing …
13
(
2013
)
3/4
,
pp. 144-157
Persistent link: https://www.econbiz.de/10010391210
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8
Sport communication research : a social network analysis
Hambrick, Marion E.
- In:
Sport management review
20
(
2017
)
2
,
pp. 170-183
Persistent link: https://www.econbiz.de/10011697683
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9
Niche sport sponsorship : providing the target market sponsors want?
Greenhalgh, Greg
;
Martin, Tiesha
;
Smith, Allison
- In:
Sport marketing quarterly : preferred journal of the …
30
(
2021
)
2
,
pp. 111-121
Persistent link: https://www.econbiz.de/10012630750
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10
The role of management in achieving health outcomes in SFD programmes : a stakeholder perspective
LeCrom, Carrie W.
;
Martin, Tiesha
;
Dwyer, Brendan
; …
- In:
Sport management review
22
(
2019
)
1
,
pp. 53-67
Persistent link: https://www.econbiz.de/10012099333
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