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Social responsibility and the Olympic Games : the mediating role of consumer attributions
Walker, Matthew; Heere, Bob; Parent, Milena M.; Drane, Dan - In: Journal of business ethics : JOBE 95 (2010) 4, pp. 659-680
Persistent link: https://www.econbiz.de/10008654720
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The power of sport to unite a nation : the social value of the 2010 FIFA World Cup in South Africa
Heere, Bob; Walker, Matthew; Gibson, Heather J.; Thapa, … - In: European Sport management quarterly : ESMQ 13 (2013) 4, pp. 450-471
Persistent link: https://www.econbiz.de/10010197497
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The impact of World Cup 2002 on the bilateral relationship between South Korea and Japan
Heere, Bob; Kim, Chiyoung; Yoshida, Masayuki; Nakamura, … - In: Journal of sport management : the official journal of … 26 (2012) 2, pp. 127-142
Persistent link: https://www.econbiz.de/10009540560
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BOCOG's road to success : predictors of commitment to organizational success among Beijing Olympic employees
Heere, Bob; Xing, Xiaoyan - In: European Sport management quarterly : ESMQ 12 (2012) 2, pp. 161-181
Persistent link: https://www.econbiz.de/10009548116
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Do charity sport events function as "brandfests" in the development of brand community?
Woolf, Jules; Heere, Bob; Walker, Matthew - In: Journal of sport management : the official journal of … 27 (2013) 2, pp. 95-107
Persistent link: https://www.econbiz.de/10009737316
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The South Africa World Cup : the ability of small and medium firms to profit from increased tourism surrounding mega-events
Heere, Bob; Manden, Pieter van der; Hemert, Patricia van - In: Tourism analysis : an interdisciplinary tourism & … 20 (2015) 1, pp. 39-52
Persistent link: https://www.econbiz.de/10010516612
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Media effect on resident attitudes toward an Olympic bid
Lu, Qiulin; Mihalik, Brian J.; Heere, Bob; Meng, Fang; … - In: Tourism management perspectives : TMP 29 (2019), pp. 66-75
Persistent link: https://www.econbiz.de/10011998089
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The initial intentions for social leveraging of a mega sport event among stakeholders of a newly formed interorganizational relationship
Gao, Fei; Heere, Bob; Todd, Samuel Y.; Mihalik, Brian J. - In: Journal of sport management : the official journal of … 34 (2020) 2, pp. 147-160
Persistent link: https://www.econbiz.de/10012293247
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Inducing destination images among international audiences : the differing effects of promoting sport events on the destination image of a city around the world
Heere, Bob; Wear, Henry; Jones, Adam; Breitbarth, Tim; … - In: Journal of sport management : the official journal of … 33 (2019) 6, pp. 506-517
Persistent link: https://www.econbiz.de/10012145788