"Short, factual description of the book (summary of what it includes, without subjective or promotional language.) This classic but thoroughly updated introductory text is designed so students will understand sport management as a field of study and a vibrant professional environment. It...

Contents: Preface -- Academic history of sport management / Alan S. Kornspan -- Accreditation / Heather Alderman -- Activation / Jonathan J. Benedek -- Active aging / Richard Keith Wright -- Activism / Elizabeth A. Gregg -- Adaptive sport / Joshua R. Pate -- Advertising / Minkyo Lee -- Agency /...

"This thoroughly updated second edition of the Encyclopedia of Sport Management is an authoritative reference work that provides detailed explanations of critical concepts within the field. Dynamic and multidimensional, this Encyclopedia encapsulates sport management through rigorous examination...

"This book presents cutting-edge perspectives on communication in sport management, a core component of contemporary sport business. Offering an important snapshot of the state of the art in sport communication, this book is fascinating reading for any advanced student, researcher, policy maker,...