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The consumer adoption of susta...
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Consumer behaviour
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Consumer-defined sustainably-oriented firms and factors influencing adoption
Ramirez, Edward
- In:
Journal of business research : JBR
66
(
2013
)
11
,
pp. 2202-2209
Persistent link: https://www.econbiz.de/10009787901
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2
Green marketing strategies : an examination of stakeholders and the opportunities they present
Cronin, J. J.
;
Smith, Jeffery S.
;
Gleim, Mark R.
; …
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
1
,
pp. 158-174
Persistent link: https://www.econbiz.de/10008909601
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3
Firm authenticity : the construct, research propositions, and managerial implications
Tajdini, Saeed
;
Ramirez, Edward
- In:
AMS review : official publication of the Academy of …
9
(
2019
)
3
,
pp. 324-338
Persistent link: https://www.econbiz.de/10012162462
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