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A naturological approach to marketing exchanges : implications for the bottom of the pyramid
Hill, Ronald Paul - In: Journal of business research : JBR 63 (2010) 6, pp. 602-607
Persistent link: https://www.econbiz.de/10003982093
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Failure of ethical leadership : implications for stakeholder theory and "anti-stakeholders"
Hill, Ronald Paul - In: Business and society review : a quarterly forum on the … 122 (2017) 2, pp. 165-190
Persistent link: https://www.econbiz.de/10011719592
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A moral evaluation of online business protest tactics and implications for stakeholder management
Kracher, Beverly; Martin, Kelly D. - In: Business and society review : a quarterly forum on the … 114 (2009) 1, pp. 59-83
Persistent link: https://www.econbiz.de/10003828035
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Ethical management of intangible assets in contemporary organizations
Gambetti, Rossella C.; Melewar, T. C.; Martin, Kelly D. - In: Business ethics quarterly : the journal of the Society … 27 (2017) 3, pp. 381-392
Persistent link: https://www.econbiz.de/10011735306
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Marketing as problem solver : in defense of social responsibility
Martin, Kelly D.; Burpee, Stasha - In: AMS review : official publication of the Academy of … 12 (2022) 1/2, pp. 44-51
Persistent link: https://www.econbiz.de/10013401675