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Corporate reputations : built in or bolted on?
Dowling, Grahame R.; Moran, Peter - In: California management review 54 (2011/12) 2, pp. 25-42
Persistent link: https://www.econbiz.de/10009507852
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The relative impact of corporate reputation on consumer choice : beyond a halo effect
Burke, Paul F.; Dowling, Grahame R.; Wei, Edward - In: Journal of marketing management : MM 34 (2018) 13/14, pp. 1227-1257
Persistent link: https://www.econbiz.de/10011981599
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Creating better corporate reputations : an Australian perspective
Dowling, Grahame - In: Facets of corporate identity, communication, and reputation, (pp. 178-196). 2008
Persistent link: https://www.econbiz.de/10003690696
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Keeping Score: The Challenges of Measuring Corporate Reputation
Dowling, Grahame R.; Gardberg, Naomi A. - In: The Oxford handbook of corporate reputation. 2012
Persistent link: https://www.econbiz.de/10013476689