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~subject:"Strategische Allianz"
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Strategische Allianz
Innovation
8
Consumer behaviour
7
Konsumentenverhalten
7
Biotechnologie-Industrie
6
Biotechnology industry
6
Inter-firm cooperation
6
Lieferantenmanagement
6
Social network
6
Soziales Netzwerk
6
Supplier relationship management
6
Unternehmenskooperation
6
Learning organization
5
Lernende Organisation
5
Marketing
5
Business network
4
Cognition
4
Information technology
4
Informationstechnik
4
Innovation management
4
Innovationsmanagement
4
Kognition
4
New product development
4
Produktentwicklung
4
Strategic alliance
4
Unternehmensnetzwerk
4
B-to-B-Marketing
3
Beziehungsmarketing
3
Business-to-business marketing
3
Customer service
3
Knowledge transfer
3
Kundenservice
3
Outsourcing
3
Relationship marketing
3
Salespeople
3
Verkaufspersonal
3
Wissenstransfer
3
Customer support
2
Electronic Commerce
2
Event study
2
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English
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Wuyts, Stefan
4
Cheng, Li
1
Dutta, Shantanu
1
Prins, Remco
1
Verhoef, Peter C.
1
Villena, Veronica H.
1
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Innovation and marketing in the pharmaceutical industry : emerging practices, research, and policies
1
International journal of operations & production management
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of management : JOM
1
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ECONIS (ZBW)
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Realizing operational and innovation benefits in buyer-supplier relationships : the role of close ties to the partner's partners
Villena, Veronica H.
;
Cheng, Li
;
Wuyts, Stefan
- In:
International journal of operations & production management
44
(
2024
)
4
,
pp. 813-835
Persistent link: https://www.econbiz.de/10015055688
Saved in:
2
New challenges in alliance portfolio management
Wuyts, Stefan
- In:
Innovation and marketing in the pharmaceutical industry …
,
(pp. 149-170)
.
2014
Persistent link: https://www.econbiz.de/10010353577
Saved in:
3
Benefiting from alliance portfolio diversity : the role of past internal knowledge creation strategy
Wuyts, Stefan
;
Dutta, Shantanu
- In:
Journal of management : JOM
40
(
2014
)
6
,
pp. 1653-1674
Persistent link: https://www.econbiz.de/10010402565
Saved in:
4
Partner selection in B2B information service markets
Wuyts, Stefan
;
Verhoef, Peter C.
;
Prins, Remco
- In:
International journal of research in marketing : IJRM ; …
26
(
2009
)
1
,
pp. 41-51
Persistent link: https://www.econbiz.de/10003822811
Saved in:
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