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Marketing competences and strategic flexibility in China
Wang, Yonggui - 2007
Philosophical notion and framework of the book -- Turbulent Chinese business environment -- Constructs and constituents of core competences -- Conversation with senior Chinese business executives -- A structured survey in Beijing, Tianjin and Shenzhen -- Creation of strategic flexibility and...
Persistent link: https://www.econbiz.de/10003348524
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Integrating newly merged organizations
Gendron, Michael; Gendron, Michael P. - 2004
Persistent link: https://www.econbiz.de/10001795293
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Creating a learning culture : strategy, technology, and practice
Conner, Marcia L. (ed.); Clawson, James G. (contributor) - 2004 - 1. publ.
Persistent link: https://www.econbiz.de/10001803083
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Strategic management : global cultural perspectives for profit and non-profit organizations
Katsioloudes, Marios I. - 2006
Persistent link: https://www.econbiz.de/10003078042
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Strategic marketing management : planning, implementation and control
Wilson, R. M. S.; Gilligan, Colin - 2005 - 3rd ed
Persistent link: https://www.econbiz.de/10002146256
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Strategic market management
Aaker, David A. - 2005 - 7. ed., internat. ed.
Persistent link: https://www.econbiz.de/10001928309
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Business development : a market-oriented perspective
Sørensen, Hans Eibe - 2012
Persistent link: https://www.econbiz.de/10009513343
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Strategic marketing and management
Thomas, Howard (ed.); Gardner, David (contributor) - 1985
Persistent link: https://www.econbiz.de/10013491108
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Marketing competences and strategic flexibility in China
Wang, Yonggui; Li-Hua, Richard - 2007
Persistent link: https://www.econbiz.de/10004076481
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Strategic organizational communication in a global economy
Conrad, Charles; Poole, Marshall Scott - 2005 - 6. ed.
Persistent link: https://www.econbiz.de/10004868191