This paper investigates how Chinese SMEs configure marketing, cost-control, and innovation strategies in order to attain better organizational effectiveness. Rather than the more standard approach of suggesting that SMEs focus exclusively on one strategy, we hypothesize that when a strategy...

Strategic learning self-efficacy reflects the confidence of managers in their ability to learn from the outcomes of past strategic decisions and apply that knowledge to new decisions. This research examines the relationship between strategic learning self-efficacy and a firm's industry-adjusted...