The creation of sustainable value has become a key driver of competitive advantage for many companies. The field of organization development and change can assist these companies because it provides the theories, research, models, and tools they need to embed sustainability into their core...

Purpose Using general systems theory, we present a series of simulations that shed light on the viability of business strategies in stable and turbulent business environments. Special attention is given to the impact of efficiency versus flexibility on firm performance, and on what the...