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This purpose of this article is to provide a framework into which we can integrate global strategy with stakeholder theory. Our aim is to create the basis for a research agenda that deals specifically with issues that are unique to global strategy and to use this perspective to demonstrate the...
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We develop an integrative approach to the study of strategic management in a four-step logical sequence. First, we discuss one of the rare conceptual frameworks of integrated firm strategy, introduced by Coda (1984). Second, we focus on competitive, growth, and stakeholder strategies and...
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We develop an integrative approach to the study of strategic management in a three-step logical sequence. First, a general framework is proposed to describe how competitive, growth and stakeholder strategies influence each other in a dynamic way to create customer and stakeholder advantage on...
Persistent link: https://www.econbiz.de/10012936252
This chapter discusses the practical challenges and opportunities involved in merging the two fields of cognitive neurosciences and strategic management, starting from the premise that the need to marry them is justified by their complementarities, as opposed to the level of analysis on which...
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