Macro- and microorganizational perspectives on strategy processes are typically treated as distinct lines of inquiry. This paper proposes an attention-based theory ( March & Olsen, 1976 ; Ocasio, 1997 ) of strategy formulation processes to bridge both perspectives. In particular, it links...

In this study, we analyze how the organizational architecture of a multi-business firm affects the adaptation of its constituent business units. Using an inductive analysis of GE’s governance system from 1951 to 2001, we examine how the integration of corporate and business unit attention...