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Market-driven management : strategic and operational marketing
Lambin, Jean-Jacques - 2000
Persistent link: https://www.econbiz.de/10001445756
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Grundlagen und Methoden strategischen Marketings
Lambin, Jean-Jacques - 1987
Persistent link: https://www.econbiz.de/10000716806
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Strategic marketing management
Lambin, Jean-Jacques - 1997
Persistent link: https://www.econbiz.de/10000593164
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Market-driven management : strategic and operational marketing
Lambin, Jean-Jacques; Schuiling, Isabelle - 2012 - 3. ed.
Persistent link: https://www.econbiz.de/10009557945
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Market-driven management : strategic and operational marketing
Lambin, Jean-Jacques - 2007 - 2. ed
Persistent link: https://www.econbiz.de/10003367627