How do new professional service firms strategically position themselves in fields where developing a favourable external reputation is critical to performance? Are certain positioning strategies more effective than others? This study reveals that most professional service firm start-ups attempt...

What does globalization mean for the modern corporation? There is a lot of theory out there. Many have taken the intrepid step of speculating about the implications for the firm. Few have gone to the trouble to look into the matter. Looking at how a multinational actually operates is not for the...

The last several years has witnessed a growing interaction between economists and sociologists engaged in the study of organizations' strategies. Economists and sociologists can gain real insight from these interactions. To date, however, these interactions have been to ad hoc and unfocused to...

Why do firms do what they do? Why does one cut prices while its neighbor buys out competitors? Why does one diversify into new industries while its neighbor spins off subsidiaries to focus on its core competence? Why do some strategies rise while others fall? These are central concerns of both...

How do new professional service firms strategically position themselves in fields where developing a favourable external reputation is critical to performance? Are certain positioning strategies more effective than others? This study reveals that most professional service firm start-ups attempt...