Bruce Lloyd of the South Bank University reports on an interview with Professor George S. Yip, author of Total Global Strategy: Managing for Worldwide Competitive Advantage . Argues that managers must analyse their industry and identify the specific drivers that affect their operation and...

Dr Bruce Lloyd, Principal Lecturer in Strategy at South Bank University, in discussion with Eileen C. Shapiro, author of Fad Surfing in the Boardroom and Reclaiming the Courage to Manage in the Age of Instant Answers, about her latest book The Seven Deadly Sins of Business: Freeing the Corporate...